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Business Science
https://bscnordic.com
Thu, 16 Sep 2021 11:44:37 +0000en-GB
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1 https://wordpress.org/?v=5.7.11https://i0.wp.com/bscnordic.com/wp-content/uploads/2020/05/cropped-BS_Logo_orginal1.png?fit=32%2C32&ssl=1Business Science
https://bscnordic.com
3232181396012Knowledge sharing for mastering skills and common language via Masterclasses
https://bscnordic.com/knowledge-sharing-for-mastering-skills-and-common-language-via-masterclasses/
Thu, 16 Sep 2021 11:44:35 +0000https://bscnordic.com/?p=5676In GroupM we prioritize that everyone in the different teams possesses a solid frame of knowledge and technical skills, so we can deliver high-value services and consultation as well as data-driven insights to our clients. Therefore, we have organized monthly… Read more
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5676DID YOU KNOW
https://bscnordic.com/did-you-know-disney-streaming/
Thu, 28 Jan 2021 13:47:44 +0000https://bscnordic.com/?p=5483With the introduction of Disney+ in summer 2020 in Denmark, Disney+ have seen a rapid increase in users over time. In December they recorded the highest per cent of users. And this is backed up by our consumer behavioral Data… Read more
]]>5483Get access to Growth Experiments with Google Cloud
https://bscnordic.com/get-access-to-growth-experiments-with-google-cloud/
Mon, 21 Dec 2020 13:38:52 +0000https://bscnordic.com/?p=5427Business Science was invited to give a presentation on Cloud Services and AI, at the annual Portuguese Data Science Association. Kresten Bach Søndergaard presented how we use Growth experiments with Google Cloud for our clients. Kresten explained the building blocks… Read more
]]>5427Business Science Podcast – Opmærksomhedsøkonomi og Data Puslespil med Emilie Lundblad
https://bscnordic.com/business-science-podcast-opmaerksomhedsokonomi-og-data-puslespil-med-emilie-lundblad/
Tue, 24 Nov 2020 11:08:46 +0000https://bscnordic.com/?p=4701I denne uges udgave af Business Science Podcast taler Carsten Lind, Partner i Business Science, med Emilie Lundblad omkring Opmærksomhedsøkonomien og det data puslespil, som man i en uforudsigelig og omskiftelige verden skal være i stand til at måle for hurtigt og effektivt at… Read more
]]>4701DID YOU KNOW
https://bscnordic.com/did-you-know-home-improvement/
Thu, 19 Nov 2020 09:50:28 +0000https://bscnordic.com/?p=4693When looking into the digital interest For the category Home Improvement, a staple trend since the Corona outbreak is seen. Danes are still as interested in Home Improvement comparing March 2020 to September 2020. However, Danes are likely to spend… Read more
]]>4693Will Tech Save Our Future? Reflections from NextM2020 by Business Science
https://bscnordic.com/will-tech-save-our-futurereflections-from-nextm2020-by-business-science/
Wed, 04 Nov 2020 15:39:25 +0000https://bscnordic.com/?p=5117In this special Episode of Business Science Podcast, Kresten Bach Søndergaard and Brian Akers chief client officer, GroupM Nordics, reflect on the NextM2020 panel discussion with Isabelle Axelsson, Pascal Finette, Adah Parris and Daniel Epstein. ‘’I think tech can be part of the solution,… Read more
]]>5117Debat: “Har den politiske forbruger fået en lillebror?”
https://bscnordic.com/debat-har-den-politiske-forbruger-faet-en-lillebror/
Wed, 04 Nov 2020 09:38:37 +0000https://bscnordic.com/?p=5114Coronakrisen har påvirket forbrugernes holdninger til virksomheder og disses kommunikation. Er der en ny og anden type samfundsbevidst forbruger på vej? spørger Carsten Lind fra Business Science. Skrevet af: Carsten Lind | Partner | Business Science, 3. November 2020 Debat: Den… Read more
]]>5114The future of marketing? Reflections from NextM2020 by Business Science
https://bscnordic.com/the-future-of-marketing-reflections-from-nextm2020-by-business-science/
Tue, 03 Nov 2020 15:16:49 +0000https://bscnordic.com/?p=5104In this special Episode of Business Science Podcast, Kresten Bach Søndergaard and Jesper S. Jørgensen CEO of MediaCom Group Danmark, reflect on the NextM2020 Q&A with Amrita Randhawa, CEO of Mindshare Asia Pacific and the panel discussion with Anuradha Chugh, Bob Hoffman, Rory Sutherland and Marion Koopman. ’’The… Read more
]]>5104Does Branding still matter? Reflections from NextM2020 by Business Science
https://bscnordic.com/does-branding-still-matter-reflections-from-nextm2020-by-business-science/
Mon, 02 Nov 2020 15:22:08 +0000https://bscnordic.com/?p=5083In this special Episode of Business Science Podcast, Kresten Bach Søndergaard and Kristian Toft reflect on the NextM2020 day one presentation by Mark Ritson. ”CMOs that are only focused on performance marketing are idiots” This is how it sounded from… Read more
]]>5083Group M Talks – Hvordan mødes teknologi, data og design thinking? Med Kresten Bach Søndergaard
https://bscnordic.com/group-m-talks-hvordan-modes-teknologi-data-og-design-thinking-med-kresten-bach-sondergaard/
Thu, 29 Oct 2020 07:52:14 +0000https://bscnordic.com/?p=4934Dette spørgsmål er udgangspunktet for samtalen når Kresten Bach Søndergaard, Partner & Senior Konsulent i Business Science, og Jacob Fruensgaard Øe, Managing Director i Flip Studio, mødes for at debattere hvordan teknologi, data og design thinking kan spille sammen på… Read more