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OUR CLIENTS SAY
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Business Science identified key market drivers and their impact on sales and brand across multiple markets. This helped us allocate and prioritize our marketing investments which led to increased ROI and profitability.
GIANLUCA
TOCCAFONDI
IKEA
The analysis has given us a robust way to evaluate our programmatic buying, and opens up for several efficiency gains that we now leverage in our planning and optimization to drive incremental store visits.
LISA
GØTTLER
Kvik
The results point to an exciting opportunity to use viewability as a driver of outcomes within programmatic buying environments. With this type of data analysis, we better understand how to maximize campaign efficiency.
NIKOLAJ
LEDET
Toyota Denmark
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Latest News
Explore the latest insights from Business Science.
Business Science Podcast – Opmærksomhedsøkonomi og Data Puslespil med Emilie Lundblad
I denne uges udgave af Business Science Podcast taler Carsten Lind, Partner i Business Science, med Emilie Lundblad omkring Opmærksomhedsøkonomien og det data puslespil, som man i en uforudsigelig og omskiftelige verden skal være i stand til at måle for hurtigt og effektivt at[…]
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DID YOU KNOW
When looking into the digital interest For the category Home Improvement, a staple trend since the Corona outbreak is seen. Danes are still as interested in Home Improvement comparing March 2020 to September 2020. However, Danes are likely to spend[…]
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Will Tech Save Our Future? Reflections from NextM2020 by Business Science
In this special Episode of Business Science Podcast, Kresten Bach Søndergaard and Brian Akers chief client officer, GroupM Nordics, reflect on the NextM2020 panel discussion with Isabelle Axelsson, Pascal Finette, Adah Parris and Daniel Epstein. ‘’I think tech can be part of the solution,[…]
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